10 Subcategories within Marketing

Find, compare and review the best web apps & startup tools for marketers and sales teams on Crozdesk.


Falcon.io

Falcon.io 90

(130)

Social media monitoring, engagement, publishing, analytics & customer experience management. All on one unified, easy-to-use platform. More Information...

KiteDesk

KiteDesk 50

(1)

KiteDesk uncomplicates lead generation. Effortlessly build lead lists. Imagine saving time and getting better at targeting prospects using our on-demand search tool. More Information...

mailspice analytics

mailspice analytics 44

(1)

An email analytics add-on for all email services that tracks more than just opening and click rates, providing you with deep insights into all of your email campaigns. More Information...

Housecall Pro

Housecall Pro 71

(1)

Our #1 rated app and web portal will put you back in control & delight your customers. Scheduling, dispatching, GPS tracking, CRM, invoicing, credit card processing, more. More Information...

Revulytics Usage Intelligence

Revulytics Usage Intelligence 44

(0)

Purpose-built for distributed software applications, Usage Intelligence provides software usage analytics of user activity and computing environments on Windows, Mac & Linux. More Information...

bpm'online CRM

bpm'online CRM 80

(3)

Bpm’online is a provider of CRM for marketing, sales and service. Its core value is the agility to change processes and align marketing, sales and service on one platform. More Information...

NiceJob

NiceJob 22

(0)

NiceJob helps companies get more reviews and build a great reputation online. Then we spread that reputation through automated social media and web publishing. More Information...

Yodeck

Yodeck 97

(0)

Yodeck enables you to design and schedule your monitors easily from the web, using your computer, tablet or smartphone. More Information...

SendinBlue

SendinBlue 80

(64)

SendinBlue empowers businesses to build and grow customer relationships through automation, marketing and transactional emails, and SMS messages. More Information...

Publicfast

Publicfast 45

(0)

Publicfast is an influencer marketing tool, which helps to create branded social media campaigns via influencers on Facebook, Twitter, Instagram, Youtube and Vkontakte. More Information...


trial/premium
CanIRank

CanIRank 72

(3)

CanIRank is an SEO intelligence tool that blends data and metrics to deliver actionable insights, opportunities, and personalized recommendations. More Information...

SendGrid

SendGrid 86

(54)

SendGrid is a web-based transactional email delivery and management system. More Information...

Hootsuite

Hootsuite 84

(1106)

Hootsuite is a web-based application allowing users to manage multiple social media accounts and platforms. More Information...

Campaigner

Campaigner 79

(2)

Campaigner is a web-based application to build, launch and track email marketing campaigns. More Information...

SocialEngine

SocialEngine 77

(1)

SocialEngine is a web-based tool to build social networks and online communities without the need for code. More Information...

Campaign Monitor

Campaign Monitor 92

(1)

Campaign Monitor is a creative email marketing platform to help attract new subscribers, send newsletters and receive detailed progress reports. More Information...

Woopra

Woopra 83

(58)

Woopra is a real-time customer analytics service helping organizations to optimize the customer lifecycle by providing a wide range of behavioral data for site visitors. More Information...

SocialBro

SocialBro 44

(3)

SocialBro is an online analytics and management platform to grow and get the most out of your Twitter community. More Information...

AWeber

AWeber 89

(250)

AWeber is an email marketing and auto-responder software. AWeber allows users to track the performance of their email marketing campaigns and conduct A/B tests. More Information...

OnlyWire

OnlyWire 76

(2)

OnlyWire is a social media management platform that allows users to post content to 50 leading social media networks at the same time. More Information...

Register

Register 76

(16)

Register is a web hosting, web design, e-commerce, email, and domain-name registration service. More Information...

Linkfool

Linkfool 31

(1)

Linkfool is an inbound marketing and SEO service to help grow your site's rankings. More Information...

BrightLocal

BrightLocal 80

(17)

BrightLocal provides seven tools to speed up and automate important local SEO tasks such as Google+ Local Optimization, Local Search Rank Checkings, Citation Discovery, etc. More Information...

Keyhole

Keyhole 75

(7)

Keyhole is a hashtag tracking tool for Twitter, Facebook and Instagram. More Information...

LinkTrackr

LinkTrackr 59

(0)

LinkTrackr is a web-based marketing tool to help discover which ads and links are making money and which are not. More Information...

ClickMeter

ClickMeter 76

(2)

Clickmeter is a real-time web app that monitors, compares and optimises your ad campaigns. More Information...

Improvely

Improvely 69

(0)

Improvely is a conversion tracking and click fraud monitering app that works with AdWords, Bing Ads, Twitter Ads and Facebook Ads. More Information...

Buffer

Buffer 93

(4)

Buffer simplifies social media sharing and message scheduling to increase the time you have to make and curate great online content. More Information...

Prezi

Prezi 88

(1824)

The awesome selling power of Prezi backed by an entire suite of creation, collaboration, and analytics tools designed just for business teams. More Information...

Monitor Backlinks

Monitor Backlinks 82

(5)

Monitor Backlinks is a tool for tracking the SEO performance of your own website and your competitors. More Information...


trial/premium
TweetDeck

TweetDeck 94

(207)

TweetDeck is a social media management tool for the real-time tracking, organizing and engagement of Twitter accounts. More Information...

MailChimp

MailChimp 91

(1745)

MailChimp is an email marketing service that helps users design email newsletters, share them on social platforms, and track campaign results. More Information...

Email Opened

Email Opened 31

(3)

Email Opened is an email marketing and campaign tool that helps users deliver optimized emails that maximize open and click through rates. More Information...

Moz Analytics

Moz Analytics 90

(2)

Moz Analytics is a web-based marketing analytics platform that brings all inbound marketing data into one place. More Information...


trial/premium
KISSmetrics

KISSmetrics 86

(106)

KISSmetrics is an analytics solution that allows users to see the entire customer journey — across campaigns, web and mobile — and take actions that get results. More Information...

Narrow

Narrow 65

(5)

Narrow helps you build a targeted audience and increase your influence on twitter. Enter relevant keywords or hashtags and we’ll begin building the right audience for you. More Information...


trial/premium
myPresences

myPresences 56

(5)

We help local businesses get the most from online by helping them build the best online presence & reputation possible and then manage everything from everywhere in one place. More Information...


trial/premium
crozdesk discount
Dashba

Dashba

(0)

Dashba.com allows businesses to communicate news and information to consumers. It enhances the customer relationship experience in a way that social media sites cannot. More Information...

BitHub

BitHub

(0)

Real-time, embeddable, social hubs. Gather and display all the content produced by you and your social media fans. More Information...


trial/premium
Twitfox

Twitfox 45

(4)

Twitfox is a growth hacking tool that automates Twitter favoriting, retweeting and un-favoriting to generate real followers and high-quality traffic. More Information...


trial/premium
Crowdfire

Crowdfire 83

(13)

Crowdfire is a social media marketing product that allows you to clean and grow Twitter and Instagram accounts with ease. More Information...

Sprout Social

Sprout Social 89

(4)

Sprout Social is a social media management platform assisting businesses with their social media engagement, publishing and analytics. More Information...


trial/premium
Karmalytics

Karmalytics 41

(1)

Karmalytics lets you track keywords on Reddit and Hacker News and get email alerts when changes occur. More Information...

Swayy

Swayy 56

(2)

Swayy helps users discover the most engaging content to share with users on social media and around the web. More Information...

EasySendy

EasySendy 78

(9)

EasySendy is a hosting service which enables you to host the bulk email marketing software Sendy. It integrates with the Amazon SES gateway to send emails at a very low price. More Information...


premium only
AdHipster

AdHipster 36

(4)

AdHipster is a free social media cross-promotion service, which helps you reach more people on social media. More Information...

HitTail

HitTail 57

(1)

HitTail is an SEO tool that helps users to increase organic traffic by revealing the best and worst keywords in existing traffic sources. More Information...


trial/premium
LaunchBit

LaunchBit 50

(0)

LaunchBit is a SaaS customer acquisition platform that helps B2B marketers generate new leads from their target audiences. More Information...

SimilarWeb

SimilarWeb 94

(11)

SimilarWeb is an online, advanced traffic research tool. Uncover your competitors online marketing strategies with ease. More Information...

Sniply

Sniply 79

(15)

Sniply is a conversion driving link shortener that embeds call-to-actions into every page you share. More Information...

Scoop.it

Scoop.it 95

(19)

Scoop.it is a content marketing platform that helps users discover, curate and publish great online content. More Information...

Yesware

Yesware 88

(310)

Yesware is an email tracking & sales toolkit. Track customer engagement, choose from existing or make your own sales templates, and log calls to CRM right from your inbox. More Information...

Unrollme

Unrollme 86

(0)

Unrollme combines all your favorite subscriptions into a single beautiful daily digest email. More Information...


completely free
Infogram

Infogram 88

(10)

Infogram helps anyone create and share beautiful charts, maps, infographics, reports and presentations. More Information...

ArtPort

ArtPort 38

(2)

ArtPort is a digital portfolio-building platform and collaboration network for artists. More Information...

MoreFollow

MoreFollow 13

(0)

MoreFollow is a Twitter management tool that makes social media marketing easy. Quickly grow and manage your followers, schedule your tweets, and analyze your results. More Information...

Catvertiser

Catvertiser 46

(1)

Catvertiser offers smarter Facebook advertising. It allows you to create, run and optimize advertising campaigns on Facebook more effectively than other standard tools. More Information...

Sitefly

Sitefly 43

(1)

Sitefly is a simple, fast, easy, and affordable way for small businesses to create beautiful websites by leveraging their Facebook pages. More Information...

Ninja Outreach

Ninja Outreach 82

(6)

Ninja Outreach is an outbound marketing software to help businesses generate leads through prospecting and outreach. More Information...

Tapfiliate

Tapfiliate 77

(3)

Tapfiliate is a cloud-based affiliate tracking software. It enables you to create, track and optimize your own affiliate programs. More Information...

CircuPress

CircuPress 42

(3)

CircuPress is an email service provider specifically built for and integrated with WordPress. Get seamless WordPress newsletters with no coding necessary! More Information...

Green Lotus SEO

Green Lotus SEO 16

(0)

Green Lotus SEO Tools provide a huge set of marketing tools for internet marketers. More Information...

Autopilot

Autopilot 75

(0)

Autopilot is an easy-to-use software for multi-channel marketing automation. More Information...

SEMrush

SEMrush 87

(113)

SEMrush is global tool for top-rated keyword research, business intelligence and online competitor analysis. More Information...

Customer.io

Customer.io 77

(14)

Customer.io helps you send targeted human messages to your users, by utilizing their unique interactions with your business. More Information...

AuthorityLabs

AuthorityLabs 76

(4)

AuthorityLabs is a simple and scalable search-engine rank monitoring software. Track and analyze performance in Google, Yahoo!, and Bing. More Information...


trial/premium
Peek

Peek 8

(0)

Test and monitor your websites for SEO, social, accessibility, speed, mobile, performance and more. More Information...

Reador

Reador

(0)

Keep track of Twitter users and get a daily report on who they follow and who follows them. More Information...

TweetDeleter

TweetDeleter 65

(1)

SaaS Twitter service allowing users to manage their account and tweets - including the ability to delete and remove unwanted tweets from their history. More Information...

TweetFavy

TweetFavy 51

(3)

An automated growth-hacking tool for Twitter! More Information...


trial/premium
Tweet Full

Tweet Full 51

(0)

Tweet Full finds and engages your potential customers on Twitter and sends them to you so that you can successfully convert them. More Information...

Linkonomics

Linkonomics 22

(1)

Linkonomics replaces cumbersome Search with Content Discovery. Bringing you the web in a different way! More Information...


completely free
PhantomPost

PhantomPost 33

(1)

PhantomPost is a social media management platform for Twitter, Facebook and LinkedIn. PhantomPost offers users the ability to repeat posts daily to their social media networks More Information...

Klout

Klout 83

(35)

The best way to have an impact online is to create and share great content. Klout helps you do exactly that. More Information...

Net-Results

Net-Results 82

(79)

Over 13,000 people and businesses use Net-Results to automate marketing and grow their revenues. More Information...

Promotehour

Promotehour 65

(2)

Promotehour is a free list of 120+ communities where you can submit your newly launched startup. More Information...

Brand24

Brand24 70

(103)

Brand24 is a reliable, simple and cost-efficient social media monitoring tool that gives you instant access to mentions about your brand across the web. More Information...

RapidTwitter

RapidTwitter

(0)

The most comprehensive tool to fulfill your twitter experience. We provide lots of tools for follow and unfollow management. More Information...


completely free
Referral SaaSquatch

Referral SaaSquatch 63

(0)

Referral SaaSquatch builds modern customer referral software. Companies use our software to reward customers for their positive word of mouth with a variety of incentives. More Information...

NiftyImages

NiftyImages 66

(1)

Personalize images for your email newsletters, website and landing page More Information...

Linkwik

Linkwik

(0)

Linkwik is an online tool that helps users quickly share a URL or a link with their whatsapp contacts. More Information...

Anygrowth

Anygrowth 40

(1)

Anygrowth.com is a platform offering a suite of Growth Hacking tools that will help growth hackers and web marketers to accelerate their business. More Information...

SEO4Ajax

SEO4Ajax 43

(0)

SEO4Ajax is a SaaS that allows you to get full visibility of Ajax and Javascript based websites on search engines and social networks. More Information...

Ahrefs

Ahrefs 94

(69)

Ahrefs allows the user to discover competitor SEO rankings and replicate their back link profiles. More Information...

CoSchedule

CoSchedule 83

(24)

A social media editorial calendar for WordPress that makes planning, creating, and sharing your content easy. More Information...

Xtensio

Xtensio 76

(2)

A super flexible platform to create, collaborate, share and present. Documents = Web Pages = Presentations More Information...

SumoMe

SumoMe 73

(25)

SumoMe is a suite of free(mium) tools that grow your website's traffic. All SumoMe tools are easy to install and compatible with any page or site. More Information...

Infusionsoft

Infusionsoft 76

(244)

Infusionsoft provides e-mail marketing and sales platforms for small businesses. More Information...

Brandkoop

Brandkoop 8

(0)

Brandkoop is the developer of the first brand personality analysis tool for online brands. Monitor and optimize your content, and partner with like-minded brands, with co-marketing. More Information...

Click to Tweet

Click to Tweet 76

(2)

Click to Tweet is the easiest way to promote, share & track content on Twitter. More Information...

ToutApp

ToutApp 77

(0)

The ToutApp is an email management and sales enablement platform, helping salespeople close deals faster with the power of email tracking. More Information...

GetResponse

GetResponse 88

(346)

GetResponse is email marketing tool for designing and sending HTML e-newsletters. More Information...

Sopularity

Sopularity

(0)

Sopularity is a social media management tool that can increase your social popularity by using the right hashtags. More Information...

Colibri IO

Colibri IO 55

(1)

Colibri.IO provides a set of growth hacking & inbound marketing tools to improve your visibility on Social Media & your SEO rankings. More Information...

Batchbook

Batchbook 73

(3)

Batchbook is a cloud-based social CRM. It has all the standard features of a CRM plus it can take in Twitter streams, Facebook updates, RSS feeds and more. More Information...

AdEspresso

AdEspresso 86

(1)

AdEspresso is easy and intuitive Facebook Ad Management and Optimization tool, making Facebook Advertising easy and profitable for small and medium businesses. More Information...

adCore

adCore 31

(0)

adCore is an advertising technology platform, providing automated solutions for marketing professionals to scale SEM activity and outperform your targets. More Information...

ActiveTrail

ActiveTrail 77

(1)

ActiveTrail is 'All-in-one' email marketing software, offering web-based digital marketing solutions and services. More Information...


trial/premium
HubSpot

HubSpot 95

(1631)

Hubspot is a software product for inbound marketing, featuring social media marketing, email marketing, content management, web analytics and search engine optimization. More Information...

Nimble

Nimble 78

(0)

Nimble is an insightful customer relationship manager created to help professionals build better relationships across all social channels. More Information...


trial/premium
dotMailer

dotMailer 82

(103)

dotMailer is a flexible email marketing automation platform that helps its users create, automate, test and send emails in minutes. More Information...

Mailrelay

Mailrelay 81

(2)

Mailrelay is an advanced email marketing platform, powerful and easy to use - suitable to any kind of user or business. More Information...

Agency platform

Agency platform 37

(0)

Be it SEO, PPC or Social, our professional white label Audits will help you quickly create in-depth Audit on client’s website. More Information...

River

River 61

(0)

River in the Instagram search and engagement tool on steroids. More Information...

ReviewTrackers

ReviewTrackers 87

(94)

Track, Manage and Generate Online Reviews from Your Happiest Customers. More Information...

Method:CRM

Method:CRM 74

(1)

Method is the top-rated CRM on Intuit Apps.com. Keep your customer follow-ups and history all in one place. Know each customer's needs and when they need it. More Information...

RocketBolt

RocketBolt 68

(1)

Intelligent lead tracking from RocketBolt helps you sell more, by knowing exactly what your sales leads are doing and when to reach out. More Information...

Agency Spotter

Agency Spotter 57

(0)

Agency Spotter is reinventing how brands find and work with creative agencies, design firms and many other marketing service providers. More Information...

Hatch Marketing Plans

Hatch Marketing Plans

(0)

Hatch Marketing Plans is an easy-to-use, online planning tool that enables businesses to quickly create, manage and track their plans. More Information...

Riddle

Riddle 70

(2)

We make it easy for brands, bloggers, and publishers to quickly create their own interactive social content (think Buzzfeed-style quizzes, lists, & polls) - in under a minute. More Information...

Talu

Talu 23

(0)

Getting real insights from your marketing data is hard. Talu makes it easy, with a simple online tool, providing better insights for better marketing. More Information...

G-Lock EasyMail7

G-Lock EasyMail7 38

(0)

Powerful, In-House Email Marketing Software for Windows More Information...

SerpYou

SerpYou 61

(1)

Daily Keyword Rank Tracker for Google, Bing and Yahoo. More Information...


trial/premium
JellyChip

JellyChip 41

(1)

JellyChip is a simple way to chat and change lives. More Information...


completely free
NewsletterBreeze

NewsletterBreeze 12

(0)

NewsletterBreeze generates newsletter content in minutes with automated content gathering and curation. More Information...

OSI Affiliate Software

OSI Affiliate Software 61

(0)

OSI Affiliate Software helps you get more traffic, leads, and customers by making it easy to set up an affiliate and referral marketing program. Get more sales now. More Information...

Planogr.am

Planogr.am

(0)

The First Visual Planner and Scheduler for Instagram. More Information...

Buzzstream

Buzzstream 86

(34)

Build Relationships. Build Buzz. Buzzstream helps you to research influencers, manage your relationships, and conduct outreach that’s personalized and efficient. More Information...

Teletext.io

Teletext.io 35

(0)

Outsmart AdWords Competitors. Maximize Ad Revenue. Create Content That Converts. More Information...

Publer

Publer 68

(1)

Let a Superhero help you manage your Facebook More Information...


freemium
crozdesk discount
TidyMktr

TidyMktr

(0)

TidyMktr is a platform for Campaign Planning and Communication: From Media Planning to Campaign and Team coordination, we've got you covered. More Information...

TrackingDesk

TrackingDesk 45

(0)

TrackingDesk is a full feature campaign management platform for media buyers and affiliate marketers. More Information...

Agorapulse

Agorapulse 87

(381)

Agorapulse allows you to manage Facebook pages, Instagram and Twitter accounts as well as LinkedIn personal profiles and company pages and Google+ company pages. More Information...

Salesbox

Salesbox 78

(11)

Salesbox, the #1 predictive CRM for mobile & successful teams. Collaborate with colleagues, get agile sales processes that give accurate forecasts and get the #1 pipeline view More Information...

SalezShark

SalezShark 59

(5)

SalesShark CRM is a platform allows sales professionals to effectively interact with their customers and drive engagement. More Information...

Mopinion

Mopinion 40

(0)

Mopinion is reporting software for online customer feedback. Turn customer feedback data from websites and apps into useful insights. More Information...

DemoUp

DemoUp 26

(0)

DemoUp is a ecommerce video platform that allows online retailers to integrate thousands of videos completely automated into product pages. More Information...

Kentico CMS

Kentico CMS 82

(0)

Kentico offers both Kentico EMS, the all-in-one CMS, E-commerce, and Online Marketing platform, and Kentico Cloud, a cloud-first headless CMS and digital experience platform. More Information...

Winning Email

Winning Email 12

(0)

Email Booster is a tool that help improve email deliverability, open rates, and click-through rates. More Information...

Intellifluence

Intellifluence 54

(0)

Intellifluence is influencer marketing made easy for brands of all sizes. Discover, manage, and optimize your influencer campaigns. More Information...

Really Simple Systems

Really Simple Systems 64

(0)

Designed for small and medium sized business. Really Simple Systems is a simple and easy to use online sales, support and marketing system. More Information...

Toofr

Toofr 62

(6)

Find the email address of any prospect given their first name, last name, and company name. More Information...


trial/premium
crozdesk discount
Pr.co

Pr.co 71

(0)

Create your newsroom, a landing page for media contacts. Publish your news, send custom email campaigns and help journalists and bloggers create engaging stories. More Information...

1CRM

1CRM 44

(2)

1CRM enables businesses to create long-lasting customer relationships and experiences with the most intuitive, customizable and cost-effective CRM solution on the market. More Information...

Soundest

Soundest 72

(5)

Soundest is an easy-to-use email marketing service for small and medium-size e-commerce sites that allows you to build promotional newsletters and track sales. More Information...


trial/premium
Interakt

Interakt 59

(3)

Interakt makes customer engagement easy. Engage and convert all your online site visitors and users via Email, Notifications, Live-Chat, helpdesk and knowledgebase. More Information...

Weelytics

Weelytics 41

(1)

Weelytics makes it easy to track your website visitors interactions as clicks and events. No more developers required for this. More Information...


freemium
crozdesk discount
SimpleHeatmaps

SimpleHeatmaps 16

(0)

Stop guessing and see what visitors are doing on on your website. Track clicks, mouse movement, and scrolls with no impact to user experience. More Information...

Enplug

Enplug 86

(22)

Enplug is the #1 open software for digital displays. Connect our powerful media player to any HD screen to manage a variety of content from our secure App Market. More Information...

BackToCart

BackToCart 31

(1)

This tool provides a solution for eCommerce businesses to recover their abandoned carts. Integrating Shopify shop with Hubspot CRM, and providing tools and detailed analytics More Information...

SalesHandy

SalesHandy 82

(11)

SalesHandy is a Data analytics and Communication tool which helps to improve Inside sales team’s Performance and Productivity. More Information...

ScreenCloud

ScreenCloud 42

(0)

ScreenCloud makes it super simple for a business to turn any screen into a digital sign using consumer hardware (e.g. Chromecast, Amazon Fire TV, Smart TVs, etc.) More Information...

Convert

Convert 62

(0)

The most affordable and fastest enterprise a/b testing and personalization solution for conversion optimization and data driven decisions in high-traffic websites. More Information...

Goolara

Goolara 18

(0)

Available in on-premise and hosted deployments, Goolara Symphonie's intuitive interface that makes it easy to create sophisticated email marketing campaigns. More Information...

Advanced Web Ranking

Advanced Web Ranking 78

(0)

Rank tracking made easy. Fresh rankings daily, weekly and on demand. For desktop, mobile and local searches. Packed nicely into white label reports. More Information...


trial/premium
StackAdapt

StackAdapt 85

(22)

StackAdapt is the advertising platform that helps agencies and brands reach their ideal customers through highly engaging native and video advertising units. More Information...

Pepo Campaigns

Pepo Campaigns 59

(1)

Pepo Campaigns provides all the email marketing tools you need to succeed, in a single, easy, affordable solution built on Amazon Web Services More Information...

Lightspeed eCommerce

Lightspeed eCommerce 39

(0)

Get a complete solution for your online store: complete order management, CRM, marketing & reporting tools. Over 40,000 businesses use our system start your free trial today! More Information...

Noplag

Noplag 66

(0)

Noplag - online plagiarism checker for writers, students, educators, companies and website owners. More Information...

Irayo

Irayo 12

(0)

Irayo optimizes the On-page elements of your website and maps them to your user’s search intent. More Information...

ExpressPigeon

ExpressPigeon 82

(48)

Advanced Email Service Provider focusing on: Email Marketing Transactional Email Advanced Deliverability Customer Solutions Assisting clients in all their email challenges More Information...

Animatron

Animatron 67

(0)

Animatron is an easy­-to­-use and powerful online HTML5 animation maker that enables users to create stunning animations and videos right in the browser. More Information...

Reach Raven

Reach Raven

(0)

Reach Raven is a social media lead generation software, that helps solve the ever increasing need to filter out the noise on social media and generate new customers online More Information...

SkillPatron

SkillPatron 18

(0)

SkillPatron is an exclusive business-creation community tackling African unemployment by connecting talented yet unemployed young Africans to opportunities More Information...

Campaigned

Campaigned 11

(0)

Campaigned helps companies create promotions and referral programs to drive recommendations and sales through word-of-mouth. More Information...

Dialog Insight

Dialog Insight 24

(0)

Easily build responsive emails using our templates. Create and insert your content without any programming ability. Our drag and drop editor gives you all the freedom you need More Information...

Sleeknote

Sleeknote 65

(0)

Sleeknote is a customer engagement tool for ecommerce businesses, used to engage visitors and turn them into customers. Create intelligent lead forms with Sleeknote. More Information...

Text United

Text United 26

(0)

Text United is a Translation Management System for continuous translation that allows you to translate while you are developing your products and content. More Information...

SEOCrawler

SEOCrawler 58

(1)

SEOCrawler is an all-in-one SEO tool designed to help you boost your websites' rankings, visibility and conversions. More Information...

Pro MLM

Pro MLM 26

(0)

PRO MLM is a full featured and user friendly mlm script enables you to setup an extremely sophisticated online shopping mlm website More Information...

If No Reply

If No Reply 56

(1)

Ridiculously simple email automation that works from your Gmail. Inbound & outbound sales direct from your inbox. Create drip campaigns for new web signups via our API. More Information...

REES46

REES46 46

(0)

The smartest way to increase your online store revenue using real customer insights. Set up once and manage all necessary tools with one click. More Information...

Ambassador

Ambassador 74

(0)

Ambassador empowers marketing teams to increase revenue by leveraging the power of word-of-mouth. Our marketer-friendly software simplifies affiliate marketing. More Information...

MPZMail

MPZMail 65

(2)

MPZMail is a cutting edge email marketing platform which delivers a hugely powerful suite of tools which will turbo boost your email marketing. More Information...

Bullseye Locations

Bullseye Locations 47

(0)

Bullseye is the leader in turn-key store locator software and integrated location marketing solutions. Get setup in minutes with our customizable software. More Information...


trial/premium
Sender

Sender 32

(0)

Sender makes it easy for e-commerce marketers to send effective email marketing campaigns and drive more revenue. More Information...

Serpstat

Serpstat 90

(110)

Serpstat is an All-in-One marketing intelligence tool that covers: Rank Tracking Backlink Analysis, SEO-audit, Keyword Research and Competitor Analysis. More Information...

Robly

Robly 91

(584)

All the email marketing features you want, none of the extra cost. Robly is perfect for beginners and experts alike. More Information...


trial/premium
Ceros

Ceros 79

(48)

Ceros is an interactive content creation platform that empowers marketers and designers to create rich, engaging content without any coding. More Information...


premium only
Newsletter2Go

Newsletter2Go 73

(0)

Newsletter2Go is an email marketing service - a German startup founded in 2011 with headquarters in Berlin. It offers both free and premium email marketing solutions. More Information...

Fomo

Fomo 60

(0)

Fomo is a plugin to display orders in real time to create buyer validation and social proof. It helps increase conversion. More Information...

Scrunch

Scrunch 67

(4)

Scrunch is a data-driven influencer marketing platform that enables brands and agencies to discover the right bloggers and social media influencers. More Information...

Unplag

Unplag 73

(2)

Unplag is a smart plagiarism checker that can be used both by individual and corporate users. More Information...

Rocketium

Rocketium 63

(1)

Rocketium is a free online application that helps you create beautiful videos in minutes with text, images, videos and share directly to social media channels. More Information...

CoffeeSender

CoffeeSender 46

(2)

Launch fully integrated rewards and incentive programs using CoffeeSender. Instantly send Starbucks® within Salesforce, Gmail, SurveyMonkey, and other software/apps. More Information...

Sendoso

Sendoso 69

(11)

Sendoso is an engagement platform for account based marketing campaigns. We help you implement virtual and physical gifting into your customer and prospect outreach. More Information...

bpm'online marketing

bpm'online marketing 72

(0)

Bpm’online marketing – is a multichannel marketing software to deliver demand generation excellence. More Information...

AddressTwo CRM

AddressTwo CRM 47

(0)

AddressTwo is a simple CRM that helps your business to generate new relationships, build existing relationships, and track your key relationships that matter most! More Information...


trial/premium
Omniconvert

Omniconvert 83

(47)

Omniconvert allows marketers to increase conversion rate using A/B testing, behavioral surveys, real-time web personalization and advanced segmentation. More Information...

WebCEO

WebCEO 84

(39)

WebCEO is a set of 15 tools for SEO, social media analytics and competitor research. It offers white-label solutions and lead generation tools loved by digital agencies. More Information...


trial/premium
SendPulse

SendPulse 86

(27)

Maximize e-mail marketing open rates automatically. Send marketing and transactional email, sms and webpush. More Information...

OOSM

OOSM 19

(0)

One application to control any content on digital screens. Simply connect the OOSM unit to any digital display and display content using our web dashboard. No technical knowledge needed. More Information...


trial/premium
PromoRepublic

PromoRepublic 77

(3)

PromoRepublic is a Social Media Content Builder and Posting Tool with more than 100,000 ideas, templates, and visuals for Facebook, Instagram, Twitter and LinkedIn posts. More Information...


trial/premium
Databowl

Databowl 32

(0)

Databowl is a scalable, manageable and secure software that is engineered intelligently to exponentially increase the effectiveness of advertisers lead generation campaigns. More Information...

Bannerwise

Bannerwise 46

(0)

Bannerwise is an intuitive tool that makes it possible to create professional HMTL5 banner ads faster and easier than ever before! More Information...

Stack Accomplice

Stack Accomplice

(0)

Streamline your social media marketing processes including social stacking, posting updates & SEO. More Information...


premium only
Superscribe

Superscribe 6

(0)

Capture email addresses from site visitor with our discreet popup. Follow up leads and send newsletters fast via our easy to use email sender. More Information...

Vibetrace

Vibetrace 23

(0)

Vibetrace serves online retailers with a full marketing automation cloud to help them increase sales and conversion rate in the long term, as well as keep customers engaged. More Information...

Engagespot

Engagespot 40

(0)

Engagespot is a web push notification marketing automation platform that allows websites to send personalised and targeted push notifications based on user behaviour. More Information...

MoonMail

MoonMail 63

(1)

MoonMail is an Email Marketing Software Platform to send Email Marketing Newsletters in the easiest way, it’s so simple to use that your grandma could probably do it. More Information...

Grytics

Grytics 59

(0)

Grytics is a SaaS analytics to measure, analyze and improve your employee's engagement on Workplace by Facebook More Information...


trial/premium
Qordoba

Qordoba 55

(0)

Qordoba is a SaaS solution that provides localization for humans and machines. More Information...

MailGet Bolt

MailGet Bolt 80

(2)

MailGet Bolt is an email marketing service for sending emails to your subscribers. With MailGet Bolt, you get an independent SMTP service for sending bulk emails. More Information...


trial/premium
SocialPilot

SocialPilot 84

(33)

SocialPilot is a one-stop social media scheduling and marketing tool for social media professionals and digital agencies with the extensive set of features to amaze each user. More Information...

Dareboost

Dareboost 73

(0)

Dareboost is an online tool to test, analyze and monitor your website speed and quality. We offer the best of Synthetic Monitoring with Real Browser Testing. More Information...

Funnel.io

Funnel.io 85

(21)

Funnel gathers data from all advertising platforms and connects it with Google Analytics. Funnel allows you to send and visualise this data anywhere you want. More Information...

Footprints for Retail

Footprints for Retail 8

(0)

We are harnessing the power of machine learning and the Internet of Things to transform brick & mortar retail into a data-driven environments that generate more buyers, faster More Information...

IdSurvey

IdSurvey 25

(0)

A survey software to collect data through telephone (CATI), web (CAWI) and face to face (CAPI) surveys. More Information...

FoxMetrics

FoxMetrics 47

(0)

FoxMetrics is a marketing analytics and personalization solution that allows you to easily collect and use the data you collected with our built-in widgets. More Information...

Retainly

Retainly 60

(0)

Convert leads and retain customers using multi-channel marketing automation software supporting email, SMS, push and in-app notification. More Information...


trial/premium
crozdesk discount
SERPWatcher

SERPWatcher 53

(0)

Stop wasting time with conventional rank trackers. SERPWatcher is built with focus on effectivity. Enjoy all critical data on one screen and interactive online reports. More Information...

Netcore Smartech

Netcore Smartech 62

(0)

India’s leading full-spectrum omni-channel marketing automation solution to deliver exceptional 1:1 customer experiences. More Information...

Orangear

Orangear 22

(0)

Profit-proven SaaS solution for launching and scaling up your own performance marketing network More Information...

Project Center

Project Center 66

(0)

OneSpace connects internal teams with freelance talent through our workflow automation tools and provides a customizable virtual work interface. More Information...

Picreel

Picreel 56

(0)

Picreel turns your online visitors into buyers and subscribers. It tracks visitors' movements in real time and shows unique offer when they navigate away from your content. More Information...

prismic.io

prismic.io 68

(0)

prismic.io is an API-based digital content management platform focusing on developers' productivity and writers' experience. More Information...

NoviSign

NoviSign 44

(0)

NoviSign is a digital signage software company with a SaaS (cloud) solution for Android, Windows and Chrome OS players. The solution has interactive and dynamic abilities. More Information...

Inkit

Inkit 10

(0)

Direct Mail Software - From Acquisition to Advocacy, Drive Measurable Results. Find out how you can accelerate growth with Inkit. See our website for more information. More Information...

Clickky

Clickky 52

(0)

Clickky is a full-stack platform for mobile advertisers and publishers, which offers both programmatic and performance solutions. More Information...

Screenfluence

Screenfluence 33

(3)

Screenfluence provides businesses with the ability to remotely manage and showcase their digital content on any display. More Information...

PerfectPage

PerfectPage 12

(0)

PerfectPage is an online platform geared towards small business owners and bloggers who manage their own websites but don’t have corporate budgets. More Information...

MageMail

MageMail 54

(0)

Our SaaS suite of marketing automation products helps online retailers to increase revenue through stronger lead generation, customer conversion, engagement, and retention. More Information...

Anyleads

Anyleads 45

(0)

Anyleads is a lead generation infrastructure for both small and larger companies. It allows you to find emails, send drip campaigns and sell more! More Information...

Lithium

Lithium 81

(41)

Lithium Social Media Management is an integrated platform which combines powerful publishing and response feature sets. More Information...

iContact Email Marketing

iContact Email Marketing 89

(0)

We’re here to take the stress out of email marketing. iContact offers simple features to consistently get your email to the inbox — plus one revolutionary idea: access to live and knowledgeable team members ... More Information...


trial/premium
Facelift Cloud

Facelift Cloud 53

(0)

Facelift is an integrated social media marketing platfrom which is optimized to be used on Facebook. More Information...

Sprinklr

Sprinklr 84

(0)

Sprinklr allows you to effectively manage customer experiences across +20 digital channels. More Information...

Emma

Emma 80

(0)

Emma is a powerful email marketing software platform which uses advanced automation to make emails personalized, relevant, and timely. More Information...

Intempt

Intempt 9

(0)

Intempt is a visitor journey and predictive notifications platform - generate engagement and revenue for your sites and apps. More Information...

SenderGen

SenderGen 73

(20)

SenderGen helps sales and marketing teams enhance human email. It provides enterprises a platform that gives visibility and analytics on human-to-human email. More Information...

Foll.

Foll. 7

(0)

Foll. is a web service designed to improve and ease Twitter marketing. It enables individuals and businesses to grow their audience, analyze, engage, and improve it. More Information...

PPC Protect

PPC Protect 15

(0)

Click fraud detection and protection for AdWords advertisers. More Information...

Mention Me

Mention Me 66

(0)

Mention Me is a powerful referral marketing solution chosen by 200+ top brands. Our unique software enables brands to harness customer advocacy to drive customer acquisition. More Information...

TripsCommerce

TripsCommerce 14

(0)

An e-commerce solution for travel operators to manage and automate their business more efficiently and economically. More Information...

Pressfarm

Pressfarm 28

(0)

Pressfarm helps startups find journalists to write about their business. Build a list of reporters in seconds using our media database. More Information...

GrowSumo

GrowSumo 61

(0)

GrowSumo powers influencer, ambassador, customer advocacy, and referral programs using fully automated and highly customized software. More Information...

Marketing Software Guide

What is Marketing Software?

Marketing software is any digital solution or tool that enables businesses and advertisers to effectively market on digital platforms and channels. Marketing Software is designed to help automate common processes and measure their performance. Their main aim is to make marketing easier and more efficient.

Marketing software typically helps automate tasks, such as customer acquisition and retention, email marketing, customer data analysis, social media management and others. With the increasing number of digital platforms and marketing subfields, the use of software can help streamline marketing processes across various platforms, allowing for improved productivity, monitoring and impact visualization.


How to Choose Marketing Software

The main benefit of marketing software is that it aids marketers in becoming more resourceful and efficient. This is often achieved through the elimination of repetitive processes and the streamlining of outbound sales and brand awareness campaigns. These tools typically focus on online channels, however, some solutions offer assistance for offline activities as well.

The ability to automate the most common marketing tasks, such as creating and managing campaigns, inbound marketing, and email outreach are some of the highest value-adding automation features to look out for. Other marketing activities that are typically automated or aided through the use of software solutions are social media management, Search Engine Optimization (SEO) research and Search Engine Marketing (SEM). More advanced solutions often possess sophisticated features like smart data analysis to increase customer acquisition and user engagement. This can help create more personalized user experiences, and thus increase sales conversions. Another important aspect to pay attention to is the interplay of marketing software with other tools such as CRM and sales systems, ensuring a collaborative work environment through the use of integrations. In order to measure the success of campaigns and marketing activities insight and intelligence tools in the space can be used to assess the impact of activities giving you maximum control over your ROI.

Depending on the size of your business and the aim of the marketing activities you are looking to improve through the use of software, there are different types of solutions available. Small business solutions tend to provide fairly comprehensive and economical approaches to improving individual marketing channels and sales operations aspects. Marketing Software for enterprise businesses tend to be able to handle large amounts of data and often allow for more detailed analysis of campaigns and user interactions. They also allow for a high-level of synchronization with other parts of the business.


Subcategories of Marketing Software

  • Advertising & Affiliate: These types of products provide a comprehensive management tool to monitor and optimize advertising and/or affiliate networks. Since affiliate marketing generally overlaps with other forms of marketing, they often integrate or work on top of channels such as Google AdWords or Rakuten. Real-time metrics, contact management, discovery facilitation of impactful ads and links, affiliate network result analyses, and payout management via multiple gateways are just some of the features advertising & affiliate software is used for.
  • Campaign & Targeting: Software in this group typically helps launch, track, and manage a wide variety of ad channels. These solutions also ensure the right customers are targeted and retargeted to ensure a high ROI. Key features include the provision of a collaborative work environment, comparison and optimization of campaigns, management of customer data, unification of social marketing channels, customer segmentation, and the overall simplification of campaign workflows and activities.
  • Content Marketing: Content Marketing is a very essential part in the advertising space. It involves the creation and distribution of content, with an aim of attracting customers and driving search traffic to target websites. Common types of web content include infographics, articles, podcasts and videos, among others. Content marketing software is often geared towards sourcing, designing, distributing and monitoring content on an ongoing basis and tends to allow for collaboration between marketing team members. Tracking of content performance and optimization based on impact analyses are often crucial to effective content creation.
  • Digital Signage: This type of software allows users to create, display and remotely manage digital content at trade shows, offices and in public spaces for advertising or informational purposes. Some digital signage solutions include hardware in the form of touchscreens and spatial / body sensors. Some solutions have the ability to target specific users based on location and time. Common features include content scheduling, animation, remote deployment and personalisation.
  • Email Marketing: The right software setup can greatly increase the efficiency and impact associated with email marketing activities. Most solutions in this space focus on the automation and compiling / sending of merge field emails or managing email newsletter campaigns. This is often paired with detailed reporting functionality, personalizable and customizable email templates, event triggers, A/B testing and content prediction features an external service integrations. Email outreach can help you target new customer bases, as well as retain existing ones. Most importantly, the ability to measure the effectiveness of activities through the use of software ensures cost-effectiveness and a good return on investment.
  • Marketing Analytics: This group of software helps determine which marketing channels and campaigns deliver the most value and highest marketing ROI, ensuring resources are allocated correctly and the best channels are identified. Marketing analytics software tends to include features such as visual reporting, prediction and forecasting of customer behavior, identification of social trends, real-time campaign insights and optimization solutions for ill-performing activities.
  • Marketing Automation: Software solutions in this group help users build and scale automated marketing campaigns to engage with customers in a personalized and tailored manner across various different channels. Some common software features include ad targeting, automatically generated content, real-time engagement, customer and data analytics, sales intelligence, the measuring and optimizing of campaign aspects and data integrations with other parts of the business.
  • PR & Outreach: Outreach software helps businesses communicate with customers, bloggers, journalists and other stakeholders surrounding the business. It also helps with online reputation management (ORM), generating leads and prospecting. Key features include influencer research, building & managing relationships, executing and managing public relations campaigns, tracking competitors / trends, scheduling and tracking of content, press releases and more.
  • SEO & SEM: Search engine marketing software helps businesses improve their visibility on search engine results pages, usually via paid advertising. SEM tends to be focused on two key areas - Search Engine Optimization (SEO) and Pay Per Click (PPC) optimization. In order to ensure a low Cost Per Click (CPC) through paid SEM channels, software often combines SEO and SEM principles to fine-tune the content and architecture of a website prior to the promotion of it. Besides leading to a potential decrease of the CPC across different channels, SEM software can increase the click-through rate and quality score of search ads and assist with bid management. While SEO is primarily the practice of promoting the visibility of a web page or website in a search engine’s organic results, it can have ancillary benefits in decreasing the costs of paid channels as well. Software can help improve the ranking of all types of content, including images, videos, and written content.
  • Social Media: Software for social media marketing is used to outreach, interact and schedule communicate with a wide range of audiences such as clients, consumers, stakeholders and the general public. It can be used for the acquisition of new customers and helps understanding existing ones via engagement on various social channels like Facebook, Instagram and Twitter. Software in this space generally helps with gaining insight into trends and customer opinions, resulting in better and more targeted segmentation / personalization for current & future campaigns or automating parts of the management required for these channels. Other features include aiding online reputation management (ORM), analysing social trends, customer engagement, creation of social ads and unification of strategies. Lastly, many solutions provide analytical features such as detailed reports on social media metrics like virality, reach and conversions to ensure a focus on strategies with high ROI.

Latest User Reviews in Marketing

MailGet Bolt
Hemanti Pradhan, Web Content Writer - InkThemes Bhopal
"Best Email Marketing Service & Software"

This bulk email sending service is fast, easy to work with and helped to track the re...

MavSocial
Julie Anne Gniadek, PMP, Owner and Founder - J. H. Language Solutions
"MavSocial WORKS!"

My favorite thing about using MavSocial is having everything easily accessible and or...

SEOCrawler
Clayton Johnson, SEO Expert - Clayton Johnson SEO
"Excellent"

I like the entire suite of tools available. I can keep track of linking, do SEO audit...

JellyChip
Amber Hartwig, Homemaker - -none-
"Amazing App!"

It's changing lives daily, for FREE! I love the community aspect, everyone is super ...

Back to top
Feedback