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What is SendinBlue?

"SendinBlue empowers businesses to build and grow customer relationships through automation, marketing and transactional emails, and SMS messages."

Over 50,000 customers around the world choose SendinBlue because we offer competitive pricing, active customer support, and an all-in-one solution for automation, email marketing, SMS marketing, and sending transactional messages via email and SMS.

Many leading apps, ecommerce platforms, and CMS tools integrate with SendinBlue including: WordPress, Magento, Drupal, Shopify, PrestaShop, WooCommerce, Zapier, OptinMonster, and more. Our robust API also gives you the power to create custom integrations via a variety of popular programming languages.

SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. SendinBlue offers free accounts that allow you to send up to 300 emails per day (9,000 emails per month) - 100% free. As your business grows, you can upgrade to a plan that meets your needs without breaking the bank. Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.


SendinBlue scored 77/100 in the Email Marketing category. This is based on user satisfaction (76/100), press buzz (54/100), recent user trends (rising), and other relevant information on SendinBlue gathered from around the web.

The score for this service has declined over the past month. What is this?

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SendinBlue Product Overview

  • All-in-one dashboard: automation, marketing campaigns, transactional messages

  • Unlimited contacts & contact attributes

  • Customizable sign-up forms

  • Advanced contact segmentation

  • Drag & drop, mobile-friendly email design tools

  • Library of free, mobile-friendly email design templates

  • Send emails with optimized deliverability

  • Advanced, real-time reporting

  • eCommerce integrations: Prestashop, Shopify, Magento, WooCommerce

  • Email and phone customer support


Languages: Italian, Portuguese, English, French, German, Spanish

SendinBlue Features

  • A/B Testing
  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Budgeting
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Forecasting
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Password & Access Management
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
Compare Pricing

SendinBlue Pricing Plans

Free

Free

Included in plan:

  • Unlimited contacts
  • Send up to 300 emails per day
  • Mobile-friendly email designer
  • Email design template library
  • Customizable signup forms
  • Real-time reporting
  • API access
  • Plugins access

Micro

$7.37
1 user(s) / month

Included in plan:

  • Unlimited contacts
  • Send up to 40,000 emails per month
  • No daily sending limit for marketing emails
  • Mobile-friendly email designer
  • Email design template library
  • Customizable signup forms
  • Real-time reporting
  • API access
  • Plugins access

Bronze

$39.00
1 user(s) / month

Included in plan:

  • All Micro plan features, plus:
  • Send up to 60,000 emails per month
  • SendinBlue branding removed from email footer
  • Email & SMS personalization
  • Email reports include geography data
  • Email reports include device data
  • Email reports include a list of openers & clickers
  • Email reports include a "heat map" of clicked links

Silver

$66.00
1 user(s) / month

Included in plan:

  • All Bronze plan features, plus:
  • Send up to 120,000 emails per month

Gold

$173.00
1 user(s) / month

Included in plan:

  • All Silver plan features, plus:
  • Send up to 350,000 emails per month
  • One free dedicated IP address

Other pricing information:

SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Our free-forever accounts allow you to send up to 300 emails per day (9,000 emails per month) 100% free.

As your business grows, you can upgrade to a plan that meets your needs without breaking the bank. Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.

Plans starting from: $7.37/month Credit card required: Yes
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SendinBlue Review - Manage Email Marketing Like a Pro with SendinBlue Email Management Software

Published by the Email Marketing Software Review Team

A Review of SendinBlue Email Marketing Software Solution

SendinBlue is a web-based email management software solution best suited for businesses and organizations of any size, specifically those small- to medium-sized enterprises and nonprofit organizations that feel they’re paying too much on their existing email marketing platforms.

The SendinBlue email marketing solution comes with an impressive utility kit, tools and templates specifically tailored for marketing automation, email campaign design and strategies, transactional emails and SMS messages.

How SendinBlue email marketing solution works

SendinBlue is essentially an email marketing platform that helps users to create engaging mobile-friendly emails, using tools and services uniquely designed to facilitate specific tasks and processes. It is a software solution that enables you to schedule and automate the marketing campaign process, lets you pre-test the deliverability of your email messages before you actually send your email campaigns to target recipients.

With SendinBlue, you will be able to send transactional emails through the platform’s simple mail transfer protocol (SMTP) service or via its application program interface (API). And most countries or territories where SendinBlue is available, marketing and transactional SMS services are available as well.

The software solution has a contact management feature, which allows users to import contacts, categorize email lists, collect forms, behavioral forms and so much more. The platform is also capable of providing real-time analysis of campaign reports and performance, including key statistics like open rate (how many of your recipients actually opened the email), click-throughs and so on.

SendinBlue is an email marketing tool that empowers companies and nonprofit organizations to create and sustain relationships with their target market by utilizing email campaigns, transactional emails and SMS messages. The software solution comes with a wide variety of features, including:

Contact manager – A fully functional contact management system that allows users to efficiently manage their contact list from one convenient location.

Social media marketing – A tool that allows you to integrate your campaigns and strategies to various social networking platforms and services.

Autoresponder – A vital component in any email marketing solution that enables users to autorespond to certain queries sent in by customers and clients on their contact list.

Google analytics integration – A support feature that allows you to integrate Google Analytics into the software solution, giving you more insights and data about your campaign.

User-friendly email editor – create professional, responsive and engaging emails using an easy to use email editor with a drag-and-drop feature.

Easy import/export – Quickly and effortlessly import, export and manage email lists and individual contacts using this surprisingly simple yet highly functional tool.

These are just a few of the many different features that make SendinBlue one of the most comprehensive email marketing solutions available today. But how do these practical features actually benefit the user? How will the platform, as a whole, give you an advantage with your email campaigns and strategies?

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The benefits of SendinBlue email marketing software solution

With SendinBlue email marketing software solution, you will have the right tools and services to effectively design, create and launch your email marketing campaigns with great potential for success. It is a platform that provides you with the best utility to improve your marketing performance.

If you want to build a strong and lasting relationship with your customers, or if you feel your connection with your target audience is somehow lacking, you need a software solution like SendinBlue.

Ease-of-use and user-friendly design are probably among the top benefits provided by the SendinBlue software solution. With this platform, users can easily manage and launch company marketing campaigns with no boundaries. You can effectively manage your SMS messages and transactional emails using a single robust platform that has a relatively short learning curve.

SendinBlue is a useful email marketing platform with great potential. It is a solution that offers reliable and very innovative solutions to help small- to mid-sized businesses, large enterprises and nonprofit organizations grow and become more successful in their marketing efforts.

The platform also provides a variety of independent modules you can implement in your system to further enhance your marketing process. Modules for marketing campaigns, transactional text/SMS messages and transactional emails, just to name a few, can help improve future campaigns and strategies.

Another benefit that can be obtained from choosing SendinBlue as your email marketing solution is the fact that it can help you save time and money. Because the platform is designed with ease-of-use in mind, there’s no need to invest in special training or tutorials. Users can start creating and sending out email campaigns almost immediately after the implementation of the program.

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Pricing for SendinBlue

SendinBlue offers several affordable pricing plans that match the varying needs of each individual company or organization. There are four paid email plans and a completely free email subscription to help you get started.

The free version comes with 9,000 emails per month and unlimited contacts, among other features which include a few marketing and transactional tools, contact management, marketing automation, reporting and support and integrations.

The four paid email plans are as follows:

Lite/Micro: $7.37 per month (great for new marketers)

  • 40,000 emails per month
  • All features from the Free version
  • No daily sending limit

Essential/Bronze: $39 per month (perfect for growing businesses)

  • 60,000 emails per month
  • All features from Lite
  • No SendinBlue logo
  • Advanced statistics

Premium/Silver: starts at $66 per month (ideal for marketing professionals)

  • Starts at 120,000 emails per month (can be adjusted to up to 3 million emails per month at $603 per month)
  • All features from Essential
  • No limit for marketing automation

Enterprise: Custom pricing to meet your business needs

  • Tailored email volume per month
  • All features from Premium
  • Dedicated account manager

There are also SMS plans and a dedicated IP plan available. You may visit the SendinBlue official website for more details on their subscription packages, custom pricing and a more in-depth look of the features and services that come with each plan.

Is SendinBlue a good choice for email marketing?

As an email marketing software solution, SendinBlue is packed with great features and services for a fairly decent price range. Sure it has a few drawbacks, but the platform has several core elements that make it standout from the rest of the pack.

If your business needs a reliable and innovative email marketing solution that has all the necessary tools you need to make a compelling and highly effective campaign, you should consider SendinBlue and see whether or not it’s the right solution for you.

SendinBlue FAQs

Does SendinBlue offer guides, tutorials and or customer support?

Yes! Customer support is available via phone and email.

Visit our online Help Center anytime for step-by-step guides with images and video.

Our YouTube channel also includes a video guide playlist.

Does SendinBlue offer an API?

https://apidocs.sendinblue.com/

What are some applications SendinBlue is commonly used in tandem with?

WordPress, WooCommerce, PrestaShop, Zapier, Shopify, etc.

Who are the main user groups of SendinBlue?

SendinBlue is used by businesses of all stages and sizes.

Does SendinBlue integrate with any other apps?

WordPress, WooCommerce, PrestaShop, Magento, Drupal, Google Analytics, Zapier, and many more.

What platforms does SendinBlue support? (e.g. native mobile apps)

SendinBlue is a web-based SaaS application. We also offer mobile apps for iOS and Android devices to access certain features on-the-go.

What is SendinBlue generally used for?

Email marketing, marketing automation, SMTP/transactional emails, and SMS campaigns.

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SendinBlue User Reviews

Average User Rating:
3.8 /5 based on 105 user ratings.
Your Rating:
User profile picture

Easy to Use, Horrible Customer Service

(3/5)

What do you like about SendinBlue?

SendInBlue was reasonably priced and didn't have the list member pricing like MailChimp does. It was easy to use, had very nice templates and was getting good results from my email marketing campaigns which means it has decent deliverability.

What do you dislike about SendinBlue?

SendInBlue's customer service department was responsive but curt. I didn't care for the tone of their support responses.

Also, SendInBlue shut down my account because of "unusual activity" or low open and click rates. They asked me to explain how I got my mailing list, and I did - it is 100% opt-in. And they shut me down!

To get my account active again, they wanted me to spend more than $100 a year on a dedicated IP. No thanks! I went to another, less expensive email marketing service and have been doing just fine there for months.

What have you been using it for and what problems did SendinBlue solve?

It helped me learn email templates but other than that, I found them useless.


Rating Breakdown
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Reply from SendinBlue at Sendinblue:

Hi there Mo, thanks for your feedback! My name is Eric, and I manage SendinBlue's US Customer Care team. I definitely understand the aggravation that occurs when a service you had anticipated using rejects or suspends your account. Please rest assured that we never do this lightly -- it is only done in situations where the sending occurring on that account is performing in a way that leads ISPs to identify it as spam. Were we not to do this for accounts on our shared IP range, our reputation with ISPs would suffer, leading our deliverability to drop. Since we're in the business of delivering email, we can't afford that. I'd love to take a closer look at your account, and see what we could have done differently, and hopefully better. If you'd like to have me do this, simply email contact@sendinblue.com, and put "ATTN: Eric" in the subject line. I'll be happy to see what I can do.

Posted on Dec 08 2017 at 11:44PM GMT.
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