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What is Buzzstream?

"Build Relationships. Build Buzz. Buzzstream helps you to research influencers, manage your relationships, and conduct outreach that’s personalized and efficient."

BuzzStream discovers contact information, social profiles, and site metrics for you. It’s easy to prioritize the most important, influential contacts. It automatically saves your emails and tweets and lets you set reminders to follow-up. You’ll never lose track of a conversation or project again. Buzzstream gives your entire team one centralized database to work from. You can collaborate with teammates, share notes, and keep projects organized.

Buzzstream scored 85/100 (No. 1 in PR & Outreach) in the PR & Outreach category. This is based on user satisfaction (88/100), expert reviews (83/100), press buzz (47/100) and other relevant information on Buzzstream gathered from around the web.

The score for this service has declined over the past month. What is this?

  • Buzzstream
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Buzzstream Product Overview

  • Digital PR: Get the placements you and your clients deserve with BuzzStream’s press list building and pitching features.

  • Link Builders:
    Spend less time on spreadsheets and more time building links. BuzzStream researches prospects, monitors links, and helps you do great outreach.

  • Content Promotion:
    Get more attention for your content through earned media. BuzzStream helps you build lists and pitch influencers – so you can get real distribution for your content.

Languages: English

Buzzstream Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Budgeting
  • Calendar Management
  • Chat
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Forecasting
  • Google Apps Integration
  • History/Version Control
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Supplier Management
  • Third-Party Plugins/Add-Ons
  • Click-to-Dial

Buzzstream Pricing Plans

Other pricing information:

2 users, 500 contacts, 30 link prospecting searches: $29/mo.
4 users, 25,000 contacts, 200 link prospecting searches: $99/mo
12 users, 100,000 contacts, 600 link prospecting searches $249/mo.

Plans starting from: $29.00/month Credit card required: N/A
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Buzzstream Review - Online PR Made Easy with BuzzStream

Published by the PR & Outreach Software Review Team

Each week we feature an app that has caught the attention of the Crozdesk community. We look for exciting features that make our lives easier, apps that take a radical approach to existing problems or a service that has everyone talking about it. In other words, apps that we think you should know about. This week’s featured app is  – an Online PR,  CRM and mailing tool that makes relationship building and influencer outreach easier. We all know how crucial quality backlinking and content promotion is online, especially for start-ups trying to get their name out there,  is a tool worth considering for efficient Online PR!


BuzzStream: An online PR tool to reach influencers and monitor your campaigns

It is a familiar problem – you have a great product that nobody has heard of; where to start to let the world know about it? From social media to Google AdWords, directory websites to user forums; whether paid or free – you have a lot of channels to try! As many content strategy and digital marketing experts know, one of the most effective channels is to reach out to influencers. Whether they are a blogger in a niche industry or a journalist writing for a major news site, contacting key industry professionals can offer huge rewards and bring much-needed publicity to your site.

Discovering these key individuals can be tricky and often involves time-consuming research, while reaching out to them in an appropriate and professional way can be long and complicated. This is where  can help. It helps you create and sort categories of contacts to make your PR campaigns clearer. Among its functionalities, you can create customizable email templates to be re-used and automated, and assign tags to your contacts to make it simple to find them. Now you know more about the  tool, let’s have a look at how it works.


Installation and sign-up process

The sign-up process is fairly straightforward – you have to go through a quick form to set up your account information, login credentials and billing information.  offers a free 14-day trial – useful for road-testing the product.


 offers an online PR web application, so it is accessible from any device.  The UX is pretty intuitive, however the range of features on offer within the product can be a bit overwhelming at first. On mobile devices the dashboard is not as responsive and seems to be a scaled-down version of the desktop view.

Dashboard overview

Once logged in you have 3 main tabs: “Websites”, “People” and “Dashboard”; you can create folders and projects to classify your list of contacts. When you select a project,  displays the list of people or websites that you have assigned to it. You have a quick overview of the information you have for each contact; email, relationship stage and website domain authority are some of the fields available.  It works in a similar way for your contact list on the “People” tab.

Screen Shot 2015-10-02 at 11.01.47

Adding people to the list

Online PR is made a great deal more efficient through the ease with which you can add people and websites to your list. Once it’s done you don’t have to do it again. Compile the information you have on a website or a contact and add it to one or several lists you have created before.

Screen Shot 2015-10-02 at 11.18.51

When navigating through your lists you can click on a website or people profile and get a summary of the information you have on them. You also have a history of your relationship with the person, the mail exchanged and who from your team has been in touch with that contact before. You can also edit contact profiles, add related articles and assign tasks to that contact.

Buzzmarker tool

This useful browser plugin is compatible with the major browsers and allows you to easily add websites, people and links to , without leaving the website you are visiting. Additional functionality also allows you to identify whether or not your team already have a particular contact on record as well as allowing you to flip through new opportunities from lists and prospecting tools, keeping only the most useful ones.


You can choose to outreach one or an entire list of contacts. You can either create a specific email template or reuse a pre-created template. You can edit and customize the template before sending the mail.  requires the user to validate each email on an individual basis before sending, reducing the possibility that an email will be sent to an unintended recipient.

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proposes 3 monthly subscription options. The pricing varies depending on numbers of users, links and contacts. Prices range from between $29 and $249 a month.


has a minor drawback, which could be remedied relatively easily.  The UX is not perfect, particularly when viewing the site from a mobile device, with small fonts and less-than-intuitive option menus detracting from the experience. A purpose-built mobile app would help with this.

On the plus side,  is a great online PR tool because it helps you discover contact information, social profiles, and site metrics of the people you target. Its functionalities make it easy to prioritize your contacts depending on their importance. Lastly, it is convenient to use because it automatically saves your emails and tweets and allows you to set reminders for follow-up. It makes it more simple to keep track of conversations or projects and gives your entire team one centralized database to work from.

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